Linguistics is all about the marketing degree, and right now he’s on his on his final year…
“I was making music when I made the decision but it was always a bit of a hobby. I wanted to keep it that way and not take it too seriously,” he explains. “I didn’t too well at school; I had to do a few retakes before I went to college. I did a lot of business studies in college so thought marketing would be a wise move. Marketing is important – you won’t get anywhere unless you market yourself.”
A savvy move wherever his career takes him; marketing is essential in every single industry. Especially music. One thing that has never received a good marketing campaign is exams – no one likes them, and no amount of PR spin could possibly make them enjoyable. Linguistics positively hates them.
“I panic, I get nervous, I hate them,” he grimaces. “Obviously it’s all about revision. If you do that, you’re alright. If you know you know something then it’s going to calm those jitters down. I don’t think there’s any secret technique!”
Linguistics own personal technique is all in the physical preparation; eat well and exercise. Like marketing, it’s something that works well in all manners of life.
“Exercise is a great way to clear your brain and get the endorphins going. Being in the best shape physically and mentally is essential,” he says. “It’s essential in the music game, too. All those late nights and early mornings put a strain on your body and you need to be fit to combat that.”
Linguistics secrets to studying success:
“I’m not the best reviser but I know it’s important to take breaks. Personally I can’t concentrate on anything for over an hour. Maybe even 45 minutes. Set aside the time you think you need to do that day and split it up into breaks – have a cup of tea, get some fresh air, walk to the shops, do something that takes your mind off your work. You can’t cram and cram and cram without a break. Your brain just won’t take it in.”
“And my coursework tip is planning! And stick to that plan. Obviously background reading is important but think outside the box too – don’t just confine yourself to the standard reading list. Go deeper.”
“Whatever level you’re studying at, you need it – don’t grow up being stupid, you won’t get anywhere. Work hard, that’s it! Trust me, it gets better and better. My most important advice is to have a hobby. I have my music. Having that is so important, it helps you focus if you’ve got something else you love. Be active. Don’t be lazy!”
Catch Linguistics alongside Friction at various festivals this summer, and keep an eye out for a hip-hop EP Ups & Downs out in July